THE BUILD 1:1 with Alex

You've got the plan.
Now let's build it.

Done deciding. Ready to do. 

You don't need more inspiration. You've had enough of that to last a lifetime.

You need someone in your corner who's actually walked it. Restructured out. Blank page. Built the next thing from nothing.

Someone who'll tell you the truth, and help you build the real thing, instead of circling it for another year.

This is that.

 

[Book a chemistry call]

 The woman
this is for

She's done deciding, and ready to move.

Maybe you've built your Exit Plan and you want a partner to help you walk it. Maybe you're already out, severance in the account, calendar suddenly empty, ready but unsure of the first move. Maybe you're still in the job, building your way out quietly on the side.

What you have in common: you're done waiting for permission. You're done with another year of the 3am maths. And you know the fastest way through is to not do it alone.

This isn't for the woman who wants to think about it a while longer.

It's for the woman who's ready to build.

The Build 1:1

The Build is a focused, three-month, one-to-one engagement for the woman who's ready to make her next chapter real.

Every session is anchored in what's actually happening for you. Real decisions. Real money. Real fear. Real moves. Not a hypothetical version of your life, the one you're actually living.

The goal isn't insight. You've got plenty of insight. The goal is a next chapter that exists at the end of it. Built by your own hand. With me beside you the whole way.

That is the level we work on.

Why work with me

Because I've been exactly where you are.

25 years leading global business, 13 of them at IKEA. Then one Monday, restructured out. No job, no plan, just a blank page.

I built my whole next chapter on that page. Then a business, to multiple six figures in three years. And I'm aiming for seven.

Not because I had the perfect strategy. Because I stopped performing someone else's version of success, and started building my own.

I won't coach you from theory. I'll build with you from experience.

That's the difference.

I WANT MORE INFORMATION

How we work

The kickoff. A 90 min first session. We map exactly where you are, what you're building, and what's really in the way. You leave with a focused agenda for the three months.

The sessions. 1:1 over Zoom, once a month. Strategy, real decisions, and honest coaching on what's actually happening. Anchored in your real life, never hypotheticals.

Between sessions. Direct access  2 dayo a week on Telegram. When something big lands and you need a fast, honest gut-check. 

The close. A final session to lock in what's shifted, and define your next phase, so you keep building long after we're done.

What are clients saying about workin with Alex?

"Today, I am clearer about what is mine to carry and what is not."

I entered 1:1 with Alex feeling capable but overextended. I stepped in too quickly when accountability was unclear and softened feedback to avoid discomfort.

I name expectations earlier and more directly. We restructured our management meetings with defined decision roles, and escalations have decreased because ownership is clearer.

Before this coaching, I was responsible and protective. Right now, I am responsible and clear.

Director, Private Sector

"Before being coached by Alex I was capable but cautious. Right now, I am clearer and more decisive."

When I began my 1:1 coaching with Alex, I was performing well but operating below my capacity. I adapted frequently in cross-functional settings and spent too much time preparing to justify my perspective.

Now, I speak more directly and trust my judgement faster. I don’t replay conversations the same way. My team approaches challenges earlier, and project turnaround has improved because expectations are clearer.

Senior Manager, Private Sector

"It challenges you precisely where it matters."

When I started UNFRAMED, I was performing well externally but felt internally over-calibrated. I was filtering my message in board and executive settings more than I realised and absorbing tension in order to maintain cohesion.

Midway through, I feel steadier and clearer. I no longer over-explain decisions or pre-manage conflict. Executive discussions are more direct, and we’ve reduced decision time on strategic matters by around 30 percent because conversations are cleaner.

Before UNFRAMED, I was high-performing but constantly adjusting. Right now, I am grounded in my authority without softening it.

If you are operating at a high level but know you are holding back part of your clarity, I would recommend UNFRAMED without hesitation.

CEO, Global Organisation Director

The investment

The Build. Three months. $6000.

One focused container. The kickoff, sessions once a month, direct access 2 days (Telegram) a week between, and the closing session. 

Payment options available. I work with a small number of women at a time, so each one gets my full focus.

We start with a short conversation, to make sure it's a fit. One honest conversation, no pressure, no pitch. We'll look at where you are and whether The Build is right for you.

Book a Chemistry Session

Is this the right moment?

You're ready if:

  • You know something needs to shift, and you're ready to look at it honestly
  • You've got a direction, or you're close, and you want help making it real
  • You want to actually build it, not attend another workshop you forget by Friday
[ Book a chemistry call ]

Is this the right moment?

It's not the moment if:

  • You want to keep thinking about it a while longer
  • You want the comfortable version that doesn't ask anything of you
  • You're not ready to make the moves that actually change things
[ Book a chemistry call ]